2022 is proving to be a surprising year when it comes to clothes.
The various brands we work with are announcing a series of garments that are different from the usual, with very interesting novelties.
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After a shy first year, Native Spirit is launching a brand new collection this year, unrivalled in Portugal for ecological clothing. There are more than 100 garments of the highest quality.
Aimed at a high-end target audience that seeks quality above all else and doesn't mind paying for it, this is one of the European brands that most fulfils this need.
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We've had the opportunity to do some screen-printing with Native Spirit clothing and the balance is more than positive. For our production, the difference in the quality of textile decoration between a brand like (for example) Roly and Native Spirit is huge. This will be the difference between a purely promotional brand and a brand that sells quality. Printing is smoother, with less fibrillation and the final work is better done, full stop.
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Native Spirit's collection includes a series of exclusive colours.
Unlike "traditional" brands that use black, blue, red and grey to "test" a garment, Native Spirit's colours are mostly (overwhelmingly) pastel, reminiscent of nature. A separate category, of course.
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Sol's is also launching some interesting items this year, with some oversized models.
Despite being more timid launches than those of the brand above, we also see several pastel colours in one of my favourite promotional brands.
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In addition to the new models, Sol's is also launching new colours for some models, such as Sol's Crusader (t-shirt launched last year) or Sol's Bambino (baby bodysuit).
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Given the climate of instability in the textile sector, with difficulties in restocking and constant price rises, several brands, such as TH Clothes or B&C, opted for very timid launches (or even the absence of novelties, as at Mukua).
