Surf schools have something that very few other businesses have. They provide a unique experience that customers can easily fall in love with. They fall in love with the experience and they fall in love with those who provide it.
This also allows something unique to happen. The students, the clients, become ambassadors for the school and are keen to share their incredible experience with the world.
It's easy to see this on the Instagram of the various surf schools we work with. Do you know what else we see? Smiles and thanks. It's no coincidence that some of our best clients are precisely these schools.
The students love to take home something that allows them to remember this experience, this "thing" that happened to them, for many once in their lives, for others the first time of many!
Photos, videos, social media stories come and go in 24 hours. Merchandise stays! Merchandise is something that these students use again and again over the following months/years, serving as a great advertising medium for any surf school and also, because it can't be ignored, a huge source of additional revenue, the perfect upselling.
Something that most schools also have is environmental awareness.
They work in nature, they use it to earn their living and, for this very reason, they respect it and are a great vehicle for introducing this respect to their students.
Maudlin Merchandise shares the same philosophy and has a very wide range of ecological clothing, whether it's T-shirts made from organic cotton or even using recycled cotton from Sol's, Kariban or the best in the business, Native Spirit.
We print T-shirts and personalised merchandise for various surf schools all over the country and we often meet like-minded people who share our philosophy.
First the planet, then everything else.